Copywriting Successful Writing for Design, Advertising and Marketing by Mark Shaw
39.99 AUD
Category: Graphic Design
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, and com ...Show more
Typography Sketchbooks by Steven Heller
42.99 AUD
Category: Graphic Design
Selected by the world's most knowledgeable and well-connected graphic design commentator, Steven Heller, this survey gets into the minds of designers who create typefaces, word-images and logos through their private sketchbooks. Arranged by designer, it reveals how nearly 120 of the world's leading desi ...Show more
A-Z of Visual Ideas by INGLEDEW JOHN
42.99 AUD
Category: Graphic Design
The A-Z of Visual Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Showing where ideas and inspiration come from, the book provides numerous strategies to help unlock the reader's creativity. Using a dynamic and easy-to-understand ...Show more